Effective Social Media Marketing- 1 Day

Service Description

For more details, corporate discount or booking, register via email to info@cuttingedge.sg  Duration: 1 Day Overview Social media is a staple of modern life. It is so enmeshed in the way that we communicate that companies have little choice but to engage social media as part of their marketing strategy. Before implementing any social media strategies, you should take the time to understand the benefits as well as the risks of using different social media platforms to reach current and potential customers. Workshop Objectives Research has consistently demonstrated that when clear goals are associated with learning, it occurs more easily and rapidly. With that in mind, let’s review our goals for today. At the end of this workshop, participants should be able to: - Understand different social media platforms - Identify audience - Monitor and measure performance - Consider pros and cons before making decisions Target audience: All Sales and Marketing Staff and Manager Course outline Module One: Facebook Pros / Cons Likes / Comments Posts / Links Tracking and Measurement Case Study Module Two: YouTube Pros / Cons Channel Content and Voice Tags and Measurement Case Study Module Three: Twitter Pros/ Cons Voice Tags and Links Tracking and Measurement Case Study Module Four: LinkedIn Pros / Cons Optimize Search in Profile Groups and Links Tracking and Measurement Case Study Module Five: Google+ Pros / Cons Natural Search Links Strategy Tracking and Measurement Case Study Module Six: Pinterest Pros/ Cons Pins and Boards Traffic and Links Tracking and Measurement Case Study Module Seven: Tumblr Pros / Cons Posting and Conversation Links Tracking and Measurement Case Study Module Eight: Flickr Pros / Cons Expand Sharing Discussion Tracking and Measurement Case Study Module Nine: Snapchat Pros / Cons Audience Ads Tracking and Measurement Case Study Module Ten: Review Questions Module Eleven: Instagram Pros / Cons Niche and Quality Hashtags Tracking and Measurement Case Study Module Eleven: Wrapping Up Words from the Wise Lessons Learned For Group Registration or Payment by Company Cheque, register via email to info@cuttingedge.sg and we will respond within 3 hours.